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Weekly Recap: MAC Launches 24-Hour Liquid Lipstick, Beautycounter Expands into Ulta & More

The most viewed news on our site for the week ended February 25, 2023.

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By: Charlie Sternberg

Associate Editor

Here’s your weekly recap—the most viewed news stories on our site for the week ended February 25, 2023.
 
Last week, MAC Cosmetics launched its longest-wearing lipstick-to-date—Locked Kiss Ink 24-HR Weightless Color. It hit stores just in time for Valentine’s Day shoppers.
 
In retail news, Beautycounter announced a new partnership with retailer Ulta Beauty. Beginning February 26, Beautycounter products will be available on Ulta’s website and in 500 Ulta Beauty stores across the U.S. on March 5.
 
Also, Glossier officially opened its SoHo store in NYC. The new Glossier flagship store aims to foster community, curiosity and exploration through not only the unique, welcoming design but also through interactive spaces such as the Glossier You Lounge, a communal product testing area, wet bar, selfie room, gift shop and more.

Here are our top 10 most viewed stories from the past week:

1. Ranking the Top 50 Cosmetic Companies
 
2. Top 10 Beauty Brands In The U.S. For Q1 2022
 
3. MAC Launches A 24-Hour Liquid Lipstick

4. WSGN & Coloro Name Apricot Crush as Color of The Year 2024
 
5. Ranking the Top Celebrity-Owned Beauty Brands Worldwide
 
6. Top 10 Haircare Brands in The World—Ranked by Cosmetify
 
7. Beautycounter Launches at Ulta Beauty In-Stores & Online

8. Glossier Opens Flagship SoHo Store In NYC
 
9. Top Beauty Brands In The World—Ranked By Cosmetify
 
10. Birchbox Beauty Subscription Service Considers Bankruptcy
 
Thanks for reading our Breaking News. We’ll have a new list for you next Monday.
 
Have a great week!

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